beating chronic migraine

sponsored online promo campaign

Role: Art Direction, Ceros Design, Illustration, Gemini AI

AbbVie (the maker of Botox) approached Healthline in Q1 2026, wanting to develop an online program focusing on migraines. It would be a web first campaign focused on prevention and treatment, and explained how Botox is a strong option to consider for chronic migraines. And as the World Cup was just around the corner, AbbVie wanted to leverage this theme of the most recognized game in the world.

Showcased below are all of the original elements I created for The Assist, the collective campaign name for our migraine initiative. I designed the campaign logo, built the program landing page, as well as an interactive quiz, infographic and social media posts.

migraine myths

An interactive quiz to test your knowledge about migraines

interactive infographic

A six point guide to managing your migraine

instagram & facebook

AI-enhanced workflow

This group of images demonstrates the AI prompting process I’ve developed to bring our two football fans to life. From a random stock photo to an on-brand illustration, I continue to refine and tighten this unique formula.